Crimson Corner Blog

I recently read an insightful blog from Christina Nicholson, the owner and operator of Media Maven. In her blog, “Five Signs You’re Not Ready for a Public Relations Retainer Fee,” she brought back to life [...]

Video is important because your audience likes to see and hear stories that make them feel better about themselves and the world around them. Recording a podcast, writing a blog post or creating a print [...]

When you work in the nonprofit sector, in most cases philanthropic giving or fundraising can lead to constant pressure. There are four words that come to mind first when I think about working with nonprofits: [...]

Are “a few words from our sponsors” becoming a few words too many? Let’s face it; the days of 30-second TV ads may be coming to an end. As consumers, many of us are more [...]

If you want to stand out in your industry, you need a great website. Throughout my time at CRIMSON, I have created eleven websites for our clients and that number continues to grow. Below are [...]

A lot of confusion surrounds public relations: Specifically, the purpose of the profession and how organizations can best use it. The Public Relations Society of America (PRSA) defines public relations (PR) as “a strategic communication [...]