Purposeful thoughts on the brand, marketing, advertising and PR agency industry and insights into brand advancement.
A lot of confusion surrounds public relations: Specifically, the purpose of the profession and how organizations can best use it. The Public Relations Society of America (PRSA) defines public relations (PR) as “a strategic communication [...]
Continue to Blog PostOften times other industries perceive PR as a silo, off in our own little world… When in reality successful PR is marked by its relationships with other departments like Marketing for example. The very definition [...]
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